Cherrye, when a magazine you’ve contacted replies with information about advertising, it’s possible that what you sent them suggested that you were asking them to help promote your book, not showing them how an article incorporating an interview with you would help their readers, or how a review of your book would be valuable to readers.

Also, when they try to sell you an ad, you can respond that you’ll consider an ad after they give you editorial exposure (your book mentioned in the magazine somehow) that allows you to determine if the magazine is a good fit for your ad budget.

As for who will want to collaborate with you, think about who you wrote the book for — who should be reading it — and then think about the businesses that are already selling to that target audience.

Sandy

Cherrye, there’s “here’s how to do it” information in the article above, but before that, you have to (a) make this a priority and (b) set aside time to start working on it.

Good luck!

Sandy

By far, your newsletters and tips are the ones that have motivated me the most. You list “out of the box” techniques to keep us stimulated. Already I have 8 articles on Ezine. I am not listed as an Expert author and people are reading my articles. Believe it or not, someone from Project Race contacted my publisher who then contacted me so that I could get in touch with this person. She is a Director of her company. She wanted to get permission to post one of my articles on the Project Race website. It’s there now. She is also looking at my article concerning Grandparents and their Biracial Children.
My platform topics center on Diversity and Bullying issues, Sandra. Can you give me ideas of what lines of companies my books would best fit? I’ve tried contacting magazines for young girls. One compnay emailed me back and wanted $300.00 to run a small ad for me, and an additional $65.00 if they wrote it for me. Right now, I want to sell books and not continue to pour out so much money towards marketing. I love the idea of Collaborative Marketing, but who will want to collaborate with me?
Can you give me hints/ideas? I love the ones that you outlined above, and they are good for those people with books that are related (I hope they run with it).
Again, your help is wonderful and well accepted. I hope that people are reading your blogs.

Wow! You just stepped on my toes, Judy. Ouch! I just did this. I paid $50.00 for a table and only made $39.00 that day. Oh my goodness. These tips are wonderful, but how do I get going?!! Oh my!

Thanks, Cheril. I’m glad you found it helpful.

Sandy

Yay! Thanks!

Sandy

I’ll do that!

Joel, I love that goal! Go for it — and then come back and tell us about your success. It would make a great guest column!

Sandy

With 10 books down and 4 more on the way, I should have almost endless opportunities in our small town. Make it my goal to be ubiquitous. Wouldn’t it be smashing if it reached the point that someone showed up for a grand opening and was surprised not to see me?

Thanks, Sandra!