Comments on: How to blog your way to discoverability https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/ Do-it-yourself book marketing tips, tools, and tactics Thu, 07 Dec 2023 21:37:33 +0000 hourly 1 https://wordpress.org/?v=6.6.1 By: Sandra Beckwith https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/#comment-17180 Tue, 10 Jul 2018 13:02:33 +0000 http://buildbookbuzz.com/?p=7063#comment-17180 In reply to walter Stoffel.

That’s a great question, Walter. I don’t know how my guest blogger, Nina Amir, would answer this, but I’ll address it from my perspective as this blog’s owner/writer.

I could turn much of this blog’s content into a cohesive, organized, helpful book. It would take a great deal of work, though, to first create a structure and flow. I’d have to decide on the first chapter topic, then search the archives for what I’ve written on that topic — and then on and on, chapter by chapter. A site visitor/reader would have to do the same thing — only that person wouldn’t know where to start with all of the content here. There’s no table of contents that links to all of the content for each possible chapter. In a nutshell, your head would explode if you tried to read this blog as if it were a book.

Let’s presume that someone else is blogging according to a book outline, which is probably what you’re thinking of. If you’re reading along while the content is being posted over the course of several months, you’re getting the information you need piecemeal and slowly. If you’re reading it after all the book’s content is posted in the order it will run in the book, then you’re going to struggle to navigate the site and keeping locating and clicking through to the next post. It’s awkward and cumbersome — certainly not how I like to read.

Finally, blog content that has been turned into a book has been smoothed out, with transitions and often updated information added. It’s a much easier read than going the post-by-post approach.

Also, anyone who isn’t willing to pay a small price for a book that has the information they need isn’t part of the author’s target market anyway.

Sandy

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By: walter Stoffel https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/#comment-17179 Tue, 10 Jul 2018 12:06:29 +0000 http://buildbookbuzz.com/?p=7063#comment-17179 If I blog my book, what would be the incentive for anyone to purchase it if they know it’s out there available for free?

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By: Sandra Beckwith https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/#comment-17178 Wed, 26 Oct 2016 15:59:07 +0000 http://buildbookbuzz.com/?p=7063#comment-17178 In reply to Jacqueline R Banks.

I’m glad Nina’s article was helpful, Jacqueline. Thanks for the feedback.

Sandy

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By: Jacqueline R Banks https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/#comment-17177 Wed, 26 Oct 2016 15:39:33 +0000 http://buildbookbuzz.com/?p=7063#comment-17177 I find this post refreshing and insightful. For a while I suffered from anxiety and immobility, especially when I saw the negative comments left by bloggers who read my first book. Now, I am inspired to shake off that mental dust, so to speak, and promote, improve my writing, and promote.

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By: Sandra Beckwith https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/#comment-17176 Tue, 21 Jul 2015 02:44:34 +0000 http://buildbookbuzz.com/?p=7063#comment-17176 In reply to Pushkar Kathayat.

That’s such a big topic, Pushkar — too big to respond to in a comment. You can find lots of info online about that, though.

Sandy

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By: Pushkar Kathayat https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/#comment-17175 Fri, 17 Jul 2015 13:22:34 +0000 http://buildbookbuzz.com/?p=7063#comment-17175 My blog is older than 1 year now but I am failing to bring the traffic on my blog.Can you please suggest me some way of driving traffic to my blog?

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By: Mikayla Bowen https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/#comment-17174 Fri, 10 Jul 2015 01:46:54 +0000 http://buildbookbuzz.com/?p=7063#comment-17174 Hi Nina,
I enjoyed reading your article and it gives me lot of idea on how I will make my blog visible. Thank you for sharing!

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By: Joan Price https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/#comment-17173 Mon, 06 Jul 2015 22:02:08 +0000 http://buildbookbuzz.com/?p=7063#comment-17173 I’ve been blogging since 2005, and it’s been the best way that readers, potential readers, and the media find me and get engaged with my books, my topic, my message. I write about sex and aging, and while I don’t blog excerpts from my books, I do expand on topics from them. I use my blog to engage readers and keep them interested.

One the best win-wins about blogging is that people find me who search for a topic that I cover. They may land on a post that I wrote 4 or 6 years ago that addresses their current concern. This leads them to read more and — when the stars align — buy my books.

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By: Nina Amir https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/#comment-17172 Mon, 06 Jul 2015 05:29:06 +0000 http://buildbookbuzz.com/?p=7063#comment-17172 In reply to Jan Mann.

Jan,

Yes, you need a call to action–something free to get them on your mailing list or subscriber list. But sharing your work on social networks–and sharing your incentive–will gain you subscribers.

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By: Nina Amir https://buildbookbuzz.com/how-to-blog-your-way-to-discoverability/#comment-17171 Mon, 06 Jul 2015 05:28:01 +0000 http://buildbookbuzz.com/?p=7063#comment-17171 In reply to Debbie.

Debbie,

As I mentioned above, a traditional fiction publisher will likely not want previously published work. But if you prove yourself with a blogged novel, you can land a deal for your second book. The publisher later may publish your first one as well. Your fan base will help you land a traditional deal as well.

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