Comments on: TikTok demographics for authors

By: 5 smart book marketing tasks you can whip out in 5 minutes - Build Book Buzz

5 smart book marketing tasks you can whip out in 5 minutes - Build Book Buzz — Wed, 10 May 2023 12:01:46 +0000

[…] with the platform where you’ll find your readers. Hen lit? Facebook. YA? TikTok. Business? […]

By: Sandra Beckwith

Sandra Beckwith — Fri, 14 Feb 2020 21:14:30 +0000

This is interesting feedback, Cat. What do you think is the age range of the parents of the children you write for? Or, do you think it’s grandparents buying your books? (And of course you could never be silly with a video there, but I’ll bet you could be clever!)

Sandy

By: Cat Michaels

Cat Michaels — Fri, 14 Feb 2020 20:25:06 +0000

Thanks for the insights, Sandra. I checked out the site recently and was amazed by how much silly stuff is on there. After reading your post, I’m grateful I need not join in as its demographics is not my target.

By: Sandra Beckwith

Sandra Beckwith — Wed, 12 Feb 2020 15:37:59 +0000

In reply to Sandra Beckwith. From the research: Those ages 18 to 29 as of 2018 read the most — 84 percent of them read a book in any format in the previous 12 months. People ages 30 to 49 in 2018 were the next largest group of readers, at 74 percent. Sandy

By: Sandra Beckwith

Sandra Beckwith — Wed, 12 Feb 2020 15:05:06 +0000

In reply to Larry Edwards. Research shows that in general, people in the younger demographics do read books. I haven't seen any research into the reading habits of TikTok users specifically. Sandy

By: Larry Edwards

Larry Edwards — Wed, 12 Feb 2020 14:52:34 +0000

Is there any indication that TikTok users even read (books)?