Comments on: How to promote a book without using social media

By: Busting Popular Myths About Book Marketing!

Busting Popular Myths About Book Marketing! — Wed, 16 Sep 2020 14:24:45 +0000

[…] You can keep on going to the same things that don’t really work out for you., especially if there are effective alternatives. […]

By: Sandra Beckwith

Sandra Beckwith — Fri, 30 Dec 2016 13:55:38 +0000

In reply to Alicea. You're welcome! Sandy

By: Alicea

Alicea — Fri, 30 Dec 2016 12:02:19 +0000

In reply to Sandra Beckwith. Thanks for the help, Sandy!

By: Sandra Beckwith

Sandra Beckwith — Wed, 28 Dec 2016 20:37:14 +0000

In reply to Alicea.

Great questions, Alicea. Newsletters and social networking serve different purposes, so you might want to do both. Generally speaking, a newsletter done right can be one of your most effective marketing tactics, so it’s an option you’ll want to look at seriously. It does take time to set up and get going, but once you’ve got the email address form on your website and a newsletter template, etc., in place etc., it’s not necessarily time consuming.

And yes, there are SO many choices for email service providers! The one I use for my newsletter and website is expensive because it incorporates e-commerce, so I’ll skip over that one. I use Constant Contact for a client and find it pretty easy to use and intuitive. A lot of people use Mailchimp because it’s free until you reach a certain number of subscribers, but note that you have to send from a domain name email address rather than a gmail, Comcast, whatever address — myname@mywebsite.com vs. myname@gmail.com.

I’ve got links to a few of the options in this blog post: http://buildbookbuzz.com/author-e-mail-list/

Sandy

By: Alicea

Alicea — Wed, 28 Dec 2016 19:41:18 +0000

I am thinking about sending a newsletter, but isn’t it as much time consuming as social media? And what kind of newsletter provider is the best to choose? I found Mailerlite (https://www.mailerlite.com/) attractive for many personalization functions and nice design, but don’t know if there is a big difference in quality between all of them, which are so many?

By: Sandra Beckwith

Sandra Beckwith — Mon, 08 Feb 2016 13:57:01 +0000

In reply to patriciaruthsusan. You're welcome, Suzanne! Sandy

By: Are you timid about promoting your book? | jean's writing

Are you timid about promoting your book? | jean's writing — Mon, 08 Feb 2016 12:45:19 +0000

[…] How to promote a book without using social media by Author Sandra Beckwith […]

By: patriciaruthsusan

patriciaruthsusan — Mon, 08 Feb 2016 07:11:52 +0000

Thanks, Sandra for this helpful information. 🙂 — Suzanne Joshi

By: Sandra Beckwith

Sandra Beckwith — Fri, 05 Feb 2016 14:03:57 +0000

In reply to Kevin. How wonderful to get that kind of support from your employer, Kevin! That's great! Congratulations. I hope your event goes well and that you even see a few co-workers there. Sandy

By: Kevin

Kevin — Fri, 05 Feb 2016 06:40:45 +0000

The organisation for which I work is hosting a poetry reading by myself and another poet on 10 February. My fellow poet and I wrote an article for our employer’s internal website promoting the reading and included examples of our poetry. This generated quite a bit of interest and will, I hope mean the event is well attended. Kevin